Marketing Cluster
This career cluster prepares for careers in planning, managing and performing varieties of marketing activities to create, communicate and deliver value to customers and manage customer relationships in ways that benefit the organization and its stakeholders.
For a downloadable handout click here:
Typical High School Classes
- Marketing
- Marketing Management
- Entrepreneurship
Career & Technical Student Organizations
Get involved with these organizations that support Marketing!
H3 Occupations & Average Entry Wage
Market Research Analysts and Marketing Specialists – $37,072
Public Relations Specialists – $30,474
Sales Managers – $64,461
Marketing Managers – $57,249
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products – $37,414
Public Relations and Fundraising Managers – $53,615
Wholesale and Retail Buyers, Except Farm Products – $34,572
Find more H3 jobs at: h3.ne.gov
*This H3 list based on projected highest number of openings in Nebraska through 2024. Source: Nebraska Department of Labor, Office of Labor Market Information
Virtual Career Tours
Education Pathways to begin your career
| Pathway | Certificate | Diploma | Associate’s Degree | Bachelor’s Degree | Military |
| ADVERTISING | ✔ | ||||
| APPAREL AND TEXTILE MARKETING MANAGEMENT | ✔ | ||||
| BUSINESS ADMINISTRATION AND MANAGEMENT | ✔ | ✔ | ✔ | ||
| BUSINESS, MARKETING, INFORMATION TECHNOLOGY TEACHER | ✔ | ||||
| ECONOMICS | ✔ | ||||
| ENTREPENEURSHIP | ✔ | ✔ | |||
| FASHION MERCHANDISING | ✔ | ✔ | |||
| INTERNATIONAL MARKETING | ✔ | ||||
| MARKETING ASSISTANT/ SPECIALIST | ✔ | ✔ | |||
| MARKETING MANAGEMENT | ✔ | ||||
| PUBLIC RELATIONS, ADVERTISING AND APPLIED COMMUNICATION | ✔ | ✔ | |||
| REAL ESTATE | ✔ | ✔ | |||
| RETAIL MANAGEMENT | ✔ | ✔ | ✔ | ||
| SALES, DISTRIBUTION AND MARKETING OPERATIONS | ✔ | ✔ | |||
| SELLING SKILLS AND SALES OPERATIONS | ✔ |
Check out all education and training options. Entry into these careers may begin with:
- Apprenticeships
- On-the-job training
- Attaining stackable credentials
- Entry-level employment