Students recognize that cultures use different patterns of advertising and can apply this knowledge to their own culture.
Learn from Selected Countries/Cultures:
Vocabulary of products
|Assessments:||Written analysis of a favorite commercial ad in our culture using criteria.|
Peer evaluation of ads using rubrics.
Visual ad for a magazine including budget for producing the ad.
Oral Presentations: Techniques of presentation format: PowerPoint, videotape
Video ad for a magazine including budget for producing the ad
Comprehensive Ad Campaign